June 26, 2010
Everyday we are blasted with marketing messages and it is up to you to figure out how to spend your advertising budget to get the phone to ring. Before the Internet was around, most contractors did the yellow pages and ran ads in local newspapers or did some direct mail once in a while.
Most did [...]
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April 20, 2010
This is the one thing that can set your contracting company apart from everyone else. Branding is where you can make the real money.
Now let’s think about this for a minute. Look around your town and think about the other contractors that you compete with everyday. What sets you apart from them? If you are [...]
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